"It is quite simply the best and most comprehensive treatment of the subject to date." ( Financial Times, Monday 3rd December 2007) "The Year's most exhaustive, and often entertaining, coverage of the behavioural literature." ( Financial Times, Saturday 15th December 2007) ".one of the few 'must read' books on the topic of investing." ( The Herald - Glasgow, Saturday 2nd February 2008) ".a fantastic insight into how markets operate.
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